Strategy & Insights

In with the new: What to send to your donors in January

Blue State’s Katie Valavanis outlines a few ideas for your first donor communications of 2021.

Giving Tuesday 2020: Bitten nails and (virtual) high fives.

Our first look at year-end data following Giving Tuesday.

A more empathetic end-of-year fundraising season

Senior Content & Campaigns Strategist Avery Cullinan provides guidance to make sure you're putting people first this end-of-year giving season.

We need to talk about grassroots fundraising tactics

This election fundraising season has been an emotional rollercoaster of high volume, high-charge content which can feel inauthentic.

What to do with your mid-level donors at end of year

Blue State's Carly Quaglio is here to help you think strategically about how to deepen relationships with mid-level donors this EOY:

6 things to consider ahead of 2020 EOY giving

GOTV: Use relational organizing and behavioral science to activate your networks

Behavioral science doesn’t just explain how to get people to vote in the first place, it also explains how people can get other people to vote as well

Michelle Wu for Mayor

It’s time to rethink “yard signs don’t vote”

Today, 16 years and eight national elections later, Blue State's Matt Compton is ready to side with the voters in this debate.

8 homepage best practices to use right now

The homepage is the "front door" to your brand. How can you make it the best it can be? Our designers compile a few best practices: